Last updated: February 01, 2026
How to Set Up Pre-Orders on Shopify (Without Overselling)
Pre-orders let you capture demand before products launch, but you need the right setup to avoid overselling. This guide covers both app and manual methods.
Without App (Native)
- Set inventory to 0
- Enable “Continue selling when out of stock”
- Track pre-orders manually
With Pre-Order Apps
- Automatic inventory management
- Pre-order limits and caps
- Deposit support
Avoiding Overselling
- Set conservative pre-order limits
- Track inventory closely
- Communicate ship dates clearly