Shopify App Review · Store Design
Scrolly: Infinite Scroll Review (2026)
Stores with long collection pages where customers give up at the pagination link, and one of the few genuinely free apps worth installing.
SCORE
/10
Scrolly: Infinite Scroll adds infinite scrolling to Shopify collection pages, loading more products automatically as the customer scrolls, and adds a customisable back-to-top button. It installs in one click with universal theme support and no code. It holds a 4.9 rating from 209 reviews with the Built for Shopify badge. The app is completely free, a single free plan with no paid tier and no development-store restriction, which makes it the only unconditionally free app in this group.
Want to try Scrolly on your store?
Partner link · you pay the same price as going direct via Shopify
What Scrolly actually does
The app does two related things. Infinite scroll loads the next products automatically as a customer moves down a collection page, so browsing continues without the interruption of finding and clicking a pagination link. On mobile in particular this converts a deliberate action into an effortless one, and customers see more of your catalogue as a result.
The back-to-top button is the other half, and it is not an afterthought, an endlessly scrolling page needs a fast way back to the filters and navigation at the top. It is fully styleable to match the store: colour, shape, size and animation are all adjustable. Installation is one click with universal theme support and no code changes, which matters for a store that does not want another app editing theme files.
How it scores across key areas
| Features | 7.5 | |
| Ease of setup | 9.5 | |
| Value for money | 10.0 | |
| Support & docs | 8.0 | |
| Reliability | 8.5 | |
| Track record | 8.5 |
Pros & cons
- Genuinely free with no paid tier and no development-store restriction, rare in this category
- 4.9 from 209 reviews, the strongest rating-to-volume combination in this batch
- Removes the pagination click, which is a measurable drop-off point on long collection pages
- Back-to-top button included, which infinite scroll actually requires rather than merely benefits from
- One-click install with universal theme support and no code changes
- Infinite scroll can affect how search engines discover products, confirm paginated URLs remain reachable
- Very long scrolling pages can push footer links and policies out of practical reach
- Loading many products in one page increases the weight of that page on slower connections
- Not useful for stores whose collections are short enough to fit on one page anyway
- Being free means there is no paid support tier to escalate to if something breaks
Seen enough? Spin it up on a duplicate theme:
Partner link · same price as direct on Shopify
App Store screenshots
Marketing screenshots from the Shopify listing, in-admin UI may look different. Always verify on a duplicate theme.
Before you spend trial time
- Check that paginated collection URLs still exist and are reachable for search engines
- Test on a large collection, not a small one, that is where infinite scroll either helps or breaks
- Confirm your footer and policy links are still practically reachable on a long page
- Watch mobile page-load times on your biggest collection after enabling it
- Verify the back-to-top button does not overlap a sticky add-to-cart or cart drawer
- Since it costs nothing, measure collection engagement before and after rather than guessing
Pricing
Plans (verify on the listing): Free. One plan, no paid tier, no charge, and unlike most apps from this developer there is no development-store restriction, so a live store can use it at no cost indefinitely. That makes the cost-benefit calculation unusually simple: the only thing you are spending is the time to check it behaves correctly on your theme.
Pricing changes frequently on Shopify apps, always check the live listing for the latest tiers and trial terms. View current pricing on Shopify →
Closing take
This is the easiest recommendation in the batch. It is free, it is six years old, it has 209 reviews at 4.9, it installs in one click, and it addresses a real drop-off point that most stores never think about. If you have long collection pages and mobile traffic, there is very little reason not to try it.
Do one check before you commit: make sure paginated collection URLs are still reachable so search engines can continue to find products the traditional way. Get that right and this is close to free upside.
Ready to try Scrolly?
Free plan / trial on the listing · validate on a duplicate theme before you roll it out.
Partner link, you pay the same as going direct via Shopify.
Related reviews & comparisons
Frequently asked questions
Is Scrolly really free?
Yes. It has a single free plan with no paid tier, and unlike most apps from this developer there is no development-store restriction, live stores can use it at no cost.
Does infinite scroll hurt SEO?
It can if paginated collection URLs disappear, because search engines discover products through those crawlable pages. Products loaded by script as a visitor scrolls are not necessarily seen the same way. Confirm your paginated URLs still exist and remain reachable.
Does it work with my theme?
The listing states universal theme support with one-click installation and no code required. As with any storefront app, test it on your own theme, particularly on a large collection page.
What does the back-to-top button do?
It returns the customer to the top of the page in one tap, which infinite scroll makes necessary rather than merely nice, without it, customers are stranded at the bottom of a very long page away from your filters and navigation.
Will it slow my collection pages down?
Loading many products into a single page increases that page’s weight, which is most noticeable on slower mobile connections. Test on your largest collection rather than a small one.
Do I need it if my collections are short?
No. If your collections already fit on one page there is no pagination click to remove, and the app solves a problem you do not have.
How we researched this
- Primary source: Shopify App Store listing for Scrolly: Infinite Scroll
- Supplementary: 3-star review sampling for support and UX friction signals
- Last updated: August 25, 2026